Los Angeles

The continuous empowerment of Los Angeles’ tourism sector has helped them achieved an upward visitor statistical trend. Since 2017’s 48.5 million visitor record, tourism has hit an all-time high of 50 million visitors in 2018. And after eight years in a row of continuous tourism growth, it is imperative to ensure they serve their local and international visitors with a global visitor service solution.

Key Goals:

With the drastic number of visitors coming in and out of the airports, terminals and welcome centers, one admin-per-visitor is no longer possible. There is a growing need to find a robust kiosk solution to answer and automate the process of entertaining visitors – this is when LA Tourism knew they needed help. Few of the goals involved:

  • Providing self-service options to visitors arriving in the airport, welcome centers and other high traffic areas.
  • Generate revenue through advertisements and ticketing.
  • Easily Integrate with their existing CRM.
  • Basic functionalities inclusive of events listing,interactive mapping, and nearby attractions.
  • Real-time analytics to identify customer’s needs during the stay.
  • Reliable technical support.

Solution

OMNIEXPERIENCE created a contemporary solution in solving LA Tourism’s desire in showcasing their destination through host properties. Through the extensive use of modern touch technology, LA Tourism had the benefit of both worlds: income generation while educating the visitors and providing virtualized solutions for their host properties. Here are some of the features provided:

Core functionality:

  • Provision of Kiosks and host properties in several locations such as the convention center, hotel lobbies, airport, and other high traffic areas.
  • Integration with existing CRM – Salesforce and Google DFP for advertising properties.
  • Interactive mapping solution with complete modules such as events listing, digital guestbook service and what’s nearby.
  • Implemented Kiolytics – a real-time analytic system created for Kiosks by Omniexperience 24/7 technical assistance with remote monitoring.